by Alan | May 15, 2017 | DRTV, Due diligence, HSN, Invention, Invention failure, Invention marketing companies, Patent Search, Patents, QVC, Sell on TV
Inventing is a challenging profession: it is capital intensive and many big costs occur in the beginning and the profits, if any, may not come until years later, if ever. Who wants to sign up? Obviously, I ‘signed up' or I wouldn't be writing this blog....
by Alan | Mar 25, 2017 | Attitude, Behaviors of success, Benefits are easily demonstrated, Criticism, Critiquing ideas, Dealing with rejection, Disappointments, DRTV, Invention, Paths for your product, QVC, Sell on TV, Strategy, Turning setbacks into success
For over fourteen years, I made a living, first part-time and now full-time, from creative endeavors, most especially, inventing. It took me a few years to realize that many of foundational values of the corporate world, don't work well at all in the inventing,...
by Alan | Aug 13, 2016 | Annoying problems, Benefits are easily demonstrated, DRTV, High profit margin, Invention, Manufacturing in China, Problem-solvers, Sell on TV, Wow factor
The eyes of millions are riveted on their TV sets as the world's top-echelon athletes compete in the summer Olympics in Rio de Janeiro . All the athletes are “going for the gold,” but very few will win gold, silver, or bronze medals. What if, just before...
by Alan | Aug 7, 2016 | American Dream, Big success, Career success, Dealing with rejection, Disappointments, DRTV, Invention, Keys to Success, Licensing, QVC, Sell on TV, Setbacks, TV testing, Web testing
This post is a follow up to Turning No's Into Inventing Success from last week. In that post, I described the most painful no I ever received – from a large wallet manufacturer who had initially been keenly interested in licensing my product. The second defining...
by Alan | Mar 27, 2016 | Annoying problems, Career success, DRTV, High profit margin, Invention, Keys to Success, Visualize your success
Imagine a travel company that advertises a two-day scenic 500 mile train ride through the Great Smokey Mountains for $300. When you ask for schedules, towns connected, details of the train, you receive the following answers: We don't actually have the schedules in...
by Alan | Jan 26, 2016 | Annoying problems, DRTV, Invention, Marketing, Problem-solvers
Would you like to invent a hugely successful product? Imagine saying goodbye to your 9 to 5 and hello to “living the life.” Sounds great, doesn't it? But most new innovative products fail. Is there a secret to finding that next big hit? Yes. Solve an...